storyblocks
A subscription-based collection of truly royalty free stock media, streamlining video creation for individual creators and enterprise teams.
I was brought on as the company’s first Design Manager to help grow the design team, improve the user experience for both the Content and Growth product groups, and partner with other product leaders to expand the business into an enterprise customer base.
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Company Overview
Specialize in high-quality video
(footage, title templates, abstract backgrounds)
3 working groups in the Product Org,
Workflow, Content, & Growth
Also specialize in audio content
(music, sound effects)
Used by many industries
(Healthcare, education, social media influencers, marketing teams)
2-3 cross-functional squads
in every working group
Offers stock images
(photos, vectors, illustrations)
SaaS & B2C
originally focused on small businesses but pursuing enterprise businesses in 2022
Innovating stock media
(creating seamless tool integration & providing diverse content)
One product design team
with designers assigned to at least one squad
My work in the Content Group
Considered Storyblocks’ bread-and-butter, the Content Group is one of the three working groups within the product organization. Comprised of 2 cross-functional squads, Content focuses on the merchandising, discovery, organization and user engagement of all the stock media content.
Cross-Asset Pairings
In the Search Bar
My roles: Design management, lead design & product leadership
Cross-Asset PAirings
In Search Results
My roles: Design management, lead design & product leadership
Site Top Navigation Redesign
My roles: Design management, lead design & product leadership
2023 Product Vision Prototype
My roles: Product designer & product leadership
My work in the Growth Group
Responsible for growing Storyblocks’ business. From the questions of inbound and outbound growth to search engine optimization, these two cross-functional squads originally drilled down on strategy for the individual content creator and small business. This expanded in 2022, when a new squad was formed with a very specific initiative: Targeting enterprise growth. Enter yours truly!
ENTerprise Free Trials:
SB admin Flow
My roles: Design management