The RAVE Mobile App
RAVE Wireless, a powerful standalone app or a handy second screen experience
The first generation of RAVE Wireless was primarily intended for airlines with short-haul flights that did not support an embedded seatback system. Its product strategy and subsequent user experience was focused on streamed content, but as the industry evolved, SPI saw an opportunity for innovation. Both as a UX/UI designer and as Creative Director, I have worked on RAVE Wireless’s second generation product to create a new mobile experience.
While streaming is still a prime feature on our mobile product, RAVE Wireless now offers a complementary pairing experience with our embedded seatback, allowing both casual vacationers and frequent fliers alike the ability to have continuous, personalized inflight entertainment.
My team and I have worked alongside airlines and engineers to find a balance of what design practices and principles work best on mobile platforms (iOS, Android, and HTML) across a number of different devices while also ensuring a complementary set of experiences with our embedded seatback system.